PRESS RELEASE

Popular Play Color 2 [cute pop] [garrisweets] Limited release

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Tombow Pencil Co., Ltd. (President, Akihiro Ogawa, head office, Kita-ku, Tokyo) will strengthen sales of the twin tip water-based color sign pen ” Play Color 2 “.
We made two groups of colors that are popular among girls, and decorated them with a body. “Cute Pop” = photo right = Vivid color, “garlee sweets” = Photo left = is a girl sweet color.
The product name is ” Play Color 2 cute pop”, ” Play Color 2 girly Sweets”. Released on September 20, 2013. There are two kinds of sales form, and six case pack is a MSRP price 630 yen (main body price 600 yen) = photo. The retail price is 105 yen (the main unit price is 100 yen) sold separately. This product is limited quantity.

 

 

Play color 2 Cute pop
with vivid colors and patterns. Decorated with a border pattern and a dot pattern.
The color is six colors: Momoiro, Daiiro, Yamabuki iro, lime green, Mizuiro, and Ai-iro.

 

 

Play color 2 Girly Suites
A cute, sweet color and pattern. I decorated it with the lace and the sweets pattern.
The color is the six colors of the Princess Pink, Sakurairo, Kiiro, Wakasiro, and the shade.

* ” Play Color 2 ” has received overwhelming support from female junior high school students. About 40% of junior high school girls using a color pen are using ” Play Color 2 “, the first place of the favorite brand was ” Play Color 2 “. (The company surveyed/surveyed by 247 female junior High school students, June 2011).
(Feature of color sign pen [ Play Color 2 ])
It is a twin tip with a pen tip of ■ Futoshi and ultrafine. The 1.2 mm core of “thick” is a polyacetal core that is hard to crush with a polyester fiber core suitable for the fill and 0.4 mm core of “ultrafine”. The cap is a breathable cap that the air passes through, even if it is accidental ingestion. Ink is an Water-based, pigment ink.
The ■ Play color was released 24 colors in 1981, and was ahead of the industry as a color marking pen that can make use of a variety of colors like colored pencils. In 1982, the color of 36 colors. In 1994, the twin tip with a large, ultrafine two nib is improved, the product name is ” Play Color 2 “, and eight colors are replaced with the new color. In 2005, the color was further reviewed, and the pink system was enhanced to the present.

■ 6 pack Size: Width 65 × thickness 15 × length 155mm/weight 55g

■ Single Item size: shaft diameter 10 × maximum width 12 × length 153mm/weight 8g

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